Sanitary Equipment Division

Alfa Laval Ltd

8H Maybrook Road

Minworth

Sutton Coldfield

West Midlands

B76 1AL

www.alfalaval.com

                                     Subject: Distribution Agreement

Dear Sir

For a period of time, Alfa Laval has been analysing the route to market through various sales channels. Until now, our policy for promoting Valves, Centrifugal Pumps, Tank Equipment and Installation Materials has been largely focused on direct sales to all customers.

Our conclusion from this analysis, is that in order to continue our growth strategy, and enhance our service and support to yourselves, we need to now maximise Distribution as a sales channel. The real issue is in choosing the right partner not only for us but for our customers also, a company who can offer the same service and commercial level that you have been used to.

Formed in June 2002 specifically to market Alfa Laval products, ITS is headed by Peter Jeans, who has many years experience with Alfa Laval and it’s products. We would, therefore, ask you to route all enquiries/orders via ITS from this date. In the event of Alfa Laval receiving correspondence or communication direct we will refer the requests to ITS.

In conclusion, I hope you appreciate the changes we are making, and that these will bring enhanced service/support to yourselves. Should you however wish to discuss any aspect further, please contact myself and I will address these immediately.
Yours faithfully
 


Matt Hale
Business Unit Manager

 

 

 

 

 

 

 

 

 

 

 

 

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